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Defining Customer Success for Sales (SCS01)
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Sales
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Sales to Customer Success
Defining Customer Success for Sales (SCS01)
You’ve made a sale and got a new customer. But can you keep that customer? Bad experiences can send a valued client to a rival business and put a dent in sales revenues. To prevent customer churn and inspire customer loyalty, the customer...
Collecting Customer Information (SCS02)
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Sales
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Sales to Customer Success
Collecting Customer Information (SCS02)
All the sales team needs to do is make sales, right? Then it’s up to the customer success team to take it from there. Well, not exactly. To give customers a great experience, the customer success team needs information. And the sales team is in...
Managing a Successful Customer Handoff (SCS03)
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Sales
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Sales to Customer Success
Managing a Successful Customer Handoff (SCS03)
It’s time to hand over a customer from sales to the customer success team. But this is no time to relax. A customer handoff is a tricky thing. When the handoff goes well, it lays a great foundation for the customer relationship. But if it goes...
The Role of Sales in Customer Onboarding (SCS04)
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Sales
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Sales to Customer Success
The Role of Sales in Customer Onboarding (SCS04)
Have you ever bought something because of an excellent sales pitch only to discover it doesn’t do what you thought it would? That’s not a good example of customer success! The sale may have gone through, but when customer expectations...
Time for Renewal (SCS05)
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Sales
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Sales to Customer Success
Time for Renewal (SCS05)
Gathering new leads and closing new sales is hard work. It takes time and energy to pursue new clients. But with existing clients, you can make easy sales, right? All you have to do is convince them to renew their contracts. Only… it’s not...
Sales Listening Skills (SE001v2)
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Sales
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Sales Mastery
Sales Listening Skills (SE001v2)
It’s not always easy to focus on what your customer is saying. You might be thinking about your next meeting, your phone ringing or your email pinging. These distractions happen regularly, after all. It’s natural that your concentration can...
Creating Your Pipeline (SE002v2)
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Sales
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Sales Mastery
Creating Your Pipeline (SE002v2)
When it comes to selling things, you’ve got it all, right? You’ve got the knowledge, the attitude, the sharp suit; what more could you need? Well, when you’re trying to get ahead, consider metaphorically swapping those loafers for a pair of...
Managing Your Pipeline (SE003v2)
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Sales
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Sales Mastery
Managing Your Pipeline (SE003v2)
You’ve got a great product. You’ve done your research and identified your customers. Maybe you’ve even had some initial contact or meetings with them. Great work so far.
But what comes next? Time to put your feet up and let the sales roll...
The Sales Pitch (SE004v2)
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Sales
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Sales Mastery
The Sales Pitch (SE004v2)
You’ve already created your pipeline, done your research, and made those connections. Now it’s time to take the next step, to move the sale forward. That means delivering the best pitch you can to get the best result for everyone involved....
Effective Presentations (SE005v2)
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Sales
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Sales Mastery
Effective Presentations (SE005v2)
Sometimes, it’s less about the product and more about the way that product is presented, right? Have you heard of the “Pet Rock”? In theory, that’s a product no one wants, needs, or would even consider buying. I mean, c’mon, it’s a...

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